About Us

We’re a group of clinicians, technical experts, and innovators on a mission to pair simple but sophisticated technology and actionable data with a human touch to keep seniors safe, engaged, and healthy at home. Get to know us.

Our Leadership

Ruth Poliakine Baruchi

Ruth Poliakine Baruchi

Founder, CEO

Dr. Itay Baruchi, PhD

Dr. Itay Baruchi, PhD

Founder, CTO

Daniel Rosenbaum

Daniel Rosenbaum

Chief Financial Officer

Amir Guez

Amir Guez

Vice President of R&D

Brian Brazda

Brian Brazda

Vice President of Sales

Kim Ingram, R.N.

Kim Ingram, R.N.

Vice President of Clinical Strategy

Nitzan Keret Paz

Nitzan Keret Paz

Operations & HR Manager

Tali Segev

Tali Segev

Vice President of Customer Success

Noy Carmel

Noy Carmel

Vice President of Product Management

Board & Advisors

Steve Roberts

Steve Roberts

Steve is the EVP & GM, Eclipz Cybersecurity Healthcare Division.

Richard Frank, M.D.

Richard Frank, M.D.

Dr. Frank is a physician executive with more than 25 years of diverse provider and payer experience.

Jen McClurg

Jen McClurg

Jen leads MHA, a consulting firm focused on helping mission-driven health technology companies develop and position their solutions.

Avner Halperin

Avner Halperin

Avner is an entrepreneur and executive in the fields of Digital Health and Big Data Analytics.

Dr. Howard Lee Morgan

Dr. Howard Lee Morgan

Dr. Morgan is Chairman of B Capital Group a set of venture funds based in Los Angeles, Singapore, New York and San Francisco.

Avi Naider

Avi Naider

Avi is President of AI Life Sciences, a Life Sciences and MedTech investment group affiliated with Access Industries.

Listen as Eleanor makes a call...

Hear Eleanor, our active-listening virtual care assistant, in real life conversations with patients and members:

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Eleanor isn’t your average voice bot: She’s conversational, personable, and engaging. Eleanor can also be customized to converse with your unique populations (in English or Spanish) and to deliver targeted messaging to achieve your outreach goals.